The challenge
Establishing a distinct brand identity in the competitive aesthetic healthcare market of Ahmedabad posed a unique challenge. The goal was to create a cohesive visual narrative that not only highlighted the clinic’s expertise but also resonated with individuals looking for effective and reliable treatment options. The digital content had to showcase D'Tanique’s modern approach to skincare and hair solutions while reflecting the luxurious, welcoming atmosphere of their clinics.
In addition to branding, the challenge was to generate effective digital engagement, increase brand awareness, and ultimately convert social media interactions into footfall at the clinics. The campaign needed to convey both expertise and approachability, appealing to a demographic that values professional and personalized treatment.
The solution
Ferfar Design LLP devised a strategy that combined compelling visual design with data-driven marketing tactics. We curated a robust social media calendar, highlighting the clinic’s services, client testimonials, and treatment results through engaging posts, videos, and reels. Each piece of content was crafted to showcase D'Tanique’s core strengths—premium service, proven results, and a customer-first approach.
Our creative team designed brochures and TV advertisements that emphasized the clinic's expertise and high standards of care. Through captivating storytelling, innovative design elements, and the right balance of informational and promotional content, we built a visual narrative that communicated D'Tanique’s values and vision to their target audience.
The campaign delivered impressive results—D'Tanique attracted 25 new clients directly from our social media outreach within the first month of the campaign. This success not only reinforced the impact of a strategic digital presence but also demonstrated the power of design in driving business growth.
Design with unstoppable momentum
